THE
MONOCHROMATIC
PERIOD
WHEN DIFFERENCE IS YOUR ONLY ALLY. DEFY AVERAGE
“The one speaker who helps organizations stay distinctive
when AI is forcing everyone be the same.”
“Anthony Reeves delivers a sharp and compelling message about the hidden danger of complacency in modern organizations. Rather than sudden disruption, Reeves argues that most companies fade into mediocrity through a gradual drift toward sameness.”
— AB: Amazon"Anthony is a rarity. He bridges decades of leadership experience with state-of-the-art digital expertise. He bridges brand experience and leadership, with technology and AI. Hearing him speak will change your organization."
— MR: CrossMedia"Anthony the warmest and approachable speakers I have met. The workshops are eye-opening and practical."
— JM: OzonA great evening with some profound and compelling stories from one of the best storytellers! Thank you.
— KS: IFF"It's tough to pick one speaker that I most enjoyed hearing from, but one particularly memorable presentation was delivered by Anthony Reeves."
— LW: WHOOPSPEAKING TOPICS:
Drawing on Anthony’s deep global leadership and boardroom experience at Amazon, WPP, Publicis, LVMH and Kohler, he challenges conventional thinking and gives audiences a different perspective on the forces shaping business and what leaders need to do next.
01
DEFY AVERAGE:
Innovation, Culture and Productive Discomfort
Why great companies embrace discomfort, challenge convention and make the difficult decisions that others avoid. Drawing on the principles behind his book, Eat the Donkey.
O2: THE MONOCHROME PERIOD
AI, Differentiation and the Future of Business
How AI is making businesses more alike, why average is becoming the default, and how leaders can build businesses and brands that stand apart.
04
THE FUTURE OF BRAND
Culture, Customer Experience and Competitive Advantage
Beyond values. How cultural shifts, human behaviour, technology and every customer interaction shape the brands that win.
03
COMMUNICATION FOR DECISION MAKING
Clarity, Simplicity and Execution.
Why more communication isn't the answer. How leaders can cut through complexity, create clarity and help teams make better decisions faster.
05
LEADERSHIP IN A WORLD OF CHANGE
Adaptability, Resilience and the Next Frontier
How leaders can navigate uncertainty, challenge established thinking and build organisations capable of adapting to a world that refuses to stand still.
THE MONOCHROMATIC PERIOD:
The ‘Monochromatic Period’ is when brands, products and culture begin to look increasingly alike, as companies optimize toward the same data, conventions and perceived “best practices.”
Most companies optimize for what works, and in doing so, we make everything look the same.
AVOID AI MEDIOCRITY.
Anthony uncovered through Amazon, Airbnb, and LVMH that a clear Foundation and a set of Principles keep companies, organizations, teams, and programs aligned. No matter what chaos comes along.
Anthony’s first AI keynote was in 2017 in Europe; making him one of the first AI speakers in the world.
He is a 4x Speaker in Cannes, FR, 2 xCES, SXSW, DMEXCO and others.
From the Australian Outback to global boardrooms to global stages, Anthony Reeves is the strategist who tells companies what AI is doing to their moats and helps leaders navigate change and growth without losing what makes them distinctive.
Author: Eat the Donkey. “Insightful and inspiring business guidance that doubles as life advice.” KIRKUS Star.
"Anthony outshone the other speakers, including Gwyneth Paltrow, in both personality and charm."
“Top AI speaker. First spoke on stage about AI in 2017.”
You can’t optimize your way to growth.
Leadership and growth in an Age of AI: From the hostility of the Outback to the hostility of Global Boardrooms at Amazon, LVMH, and WPP, Anthony brings the hard lessons and learnings to global stages with Aussie humility.
Signature Talk: The Discomfort Strategy: What the World’s Most Distinctive Brands Do That Most Companies Won’t.
“Anthony is a rarity. He bridges decades of leadership experience with technical expertise. You will love hearing him speak and it will change your organization.”
Martin Albrecht | President | CROSSMEDIA
4 x Cannes Lions Keynote Speaker. Author of Eat the Donkey.
AI is forcing companies to mediocrity and comfort. And most organizations are doing everything they can to avoid discomfort. And that’s quietly killing them. Anthony is renowned for fighting staleness and average.
PERFECT FOR:
CMOs & Brand Leaders – Fighting AI-compressed differentiation
CEOs & Executive Teams – Protecting identity through disruption and growth
Conferences – Prioritizing boldness over optimization tactics
The Foundation Theory framework: a clear, actionable model for what must never change versus what must constantly evolve